Top sponsoring by MERKUR

MERKUR SPIEL-ARENA

The MERKUR sun has been shining on and in the multifunctional arena in Düsseldorf since 2018. With a capacity of over 55,000 seats, it serves as the home ground of Fortuna Düsseldorf and a venue for major events such as concerts, welcoming over one million visitors every year.As a partner of the sports city of Düsseldorf, the MERKUR umbrella brand also supports various local clubs, including Düsseldorfer EG, Borussia Düsseldorf, the Düsseldorf Beach Royals and, of course, the Düsseldorf Olympic team.

MERKUR Arena

The MERKUR sun has been shining on and in the multifunctional arena in Düsseldorf since 2018. With a capacity of over 55,000 seats, it serves as the home ground of Fortuna Düsseldorf and a venue for major events such as concerts, welcoming over one million visitors every year.As a partner of the sports city of Düsseldorf, the MERKUR umbrella brand also supports various local clubs, including Düsseldorfer EG, Borussia Düsseldorf, the Düsseldorf Beach Royals and, of course, the Düsseldorf Olympic team.
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MERKUR OSTSEEHALLE

The MERKUR OSTSEEHALLE is synonymous with spectacular events and authentic live experiences. With this naming rights agreement, we are expanding our sponsorship portfolio to include yet another attractive event venue.
This partnership also marks our first foray into Schleswig-Holstein. We are building brand visibility, strengthening the regional events scene, and making a sustainable investment in sports, culture, and entertainment.

MERKUR SPIELBANKEN RHEINSTADION

Merkur Spielbanken is strengthening its partnership with 1. FC Monheim and, effective immediately, will assume the naming rights for the stadium of the Rhineland Oberliga club. Going forward, the “MERKUR SPIELBANKEN RHEINSTADION” will symbolize this successful partnership and the company’s support for regional sports.

Fortuna Düsseldorf

The naming rights to their home ground were followed by the partnership with Fortuna Düsseldorf in 2019. Since then, we have been a companion of the second division club with our umbrella brand MERKUR and look forward to experiencing exciting moments on the pitch together with the fans in Düsseldorf.

Arminia Bielefeld

As part of the ‘Bündnis OWL’, MERKUR has long been a supporter and exclusive partner of the club. The fans of Arminia Bielefeld are at least as loyal as the sponsors. After the last few years, which have not been very successful in sporting terms, the people of Bielefeld and Merkur continue to support the German sports club. Not least because of the regional proximity, we are pleased to be behind ‘the blues’.

VfL Osnabrück

Since the 2022/2023 season, MERKUR has been the exclusive partner of the ‘purple and whites’ and supports the club at Bremer Brücke. We are also delighted to be the exclusive partner of the 3rd division club VfL thanks to our regional proximity and the university location.

MSV Duisburg

In Duisburg, which is also home to one of our large MERKUR SPIELBANKEN banks, we have been a sponsor since spring 2024 - as additional support for the final spurt of the season. But even after the unfortunate relegation to the regional league, we continue to stand by the Zebras and, of course, hope for a direct promotion.

Hallescher FC

With our subsidiary, MERKUR SPIELBANKEN Sachsen-Anhalt, we are not only represented in the state with three locations in Halle, Leuna and Magdeburg, but can also be seen as a premium partner on various advertising spaces of the regional division club Hallescher FC.

SC Paderborn

Our umbrella brand MERKUR has been the exclusive partner of the second division club since 2022. We are delighted to accompany another top club from East Westphalia on its journey as a partner.

Hannover 96

Hannover 96 is much more than just a soccer club—it stands for unity, tradition, and genuine emotion. It is precisely these values that make this partnership so special to us. Since the 25/26 season, we have been supporting the Reds as a partner, sharing their passion for soccer and their deep roots in the region. We share a strong local connection with MERKUR SPIELBANK Hannover, which shapes this partnership in a unique way.

TuS N-Lübbecke

We have been supporting TuS N-Lübbecke for decades and have been the main sponsor for many years. As part of the MERKUR GROUP's headquarters is located in Lübbecke, we feel closely connected to the club. This is certainly also due to the great enthusiasm for handball in the Gauselmann entrepreneurial family, which is heavily involved with the Bundesliga club.

GWD Minden

Our umbrella brand MERKUR is a supporter of the ‘green and white’ handball club, not least because of its local ties. GWD currently also plays its home games in the Merkur Arena in Lübbecke due to the hall situation in Minden.

TBV Lemgo Lippe

As a partner, we stand behind the Bundesliga first division team with our umbrella brand MERKUR and above all with Merkur Spielbank Bad Oeynhausen and are delighted to be able to celebrate success together and promote first division handball in the region.

Bergischer HC

MERKUR has supported the ‘Bergische Löwen’ as an exclusive partner since 2018.

Tennis

As a premium partner of the TERRA WORTMANN OPEN, we stand with MERKUR Freude am SPIEL on the sideline to support tennis at the highest level. Our umbrella brand MERKUR is also on the sidelines as the main sponsor of TV Espelkamp.

Olympic disciplines

Since 2023, we have been supporting the German water jumper Jaden Eikermann as the main sponsor with MERKUR SPIELBANKEN and accompanying him on his way to the Olympics. We were also recently an exclusive partner at the Canoeing World Championships and the German Gymnastics Federation Championships in order to support top athletes in these disciplines. Since 2018, we have also been committed to the Düsseldorf athletes and the Düsseldorf Olympic team and show our support for local talent.

American Football

Down! Set! Hat! As an exclusive partner, our umbrella brand MERKUR has backed the Minden Wolves since 2020. We have also been supporting the Düsseldorf Panthers as an exclusive partner since 2018 and together we focus on strong team play.

Table soccer

For more than a decade, MERKUR has been the main sponsor of the German table football league and is passionate about the fast-paced game.

Basketball

We are passionate supporters of basketball and have stood loyally by our teams for many years. Since 2022, we have been supporting the Osnabrück GiroLive Panthers in the Women’s Bundesliga, and BBG Herford has also been part of our shared basketball history in the 1st Regional League for quite some time.

New to the lineup are the Telekom Baskets Bonn, with whom we are further expanding our involvement in professional basketball. The partnership with one of the most storied and successful clubs in German basketball underscores our commitment to sustainably promoting the sport at various levels.

These partnerships reflect our long-term dedication to regional and national basketball.

Equestrian sport

We are at the forefront of equestrian sport: Aachen is not only home to a MERKUR SPIELBANK, which is located directly in the Tivoli, but also to the prestigious CHIO Aachen event, which we have been supporting for two years.We are also passionate supporters of the racecourses in Düsseldorf and Cologne. Together with these renowned partners, we make our contribution to exciting competitions and first-class equestrian sport action!

Düsseldorfer EG

The MERKUR Sun on the Ice! With DEG, we have a strong partner by our side, with whom we’ll stick together through thick and thin. We’ve stood by the club faithfully since 2018—and we’re already looking forward to many shared successes in the future.

PAROOKAVILLE

MERKUR CLUB CASINO has participated several times in the PAROKAVILLE Festival in Weeze, one of Europe’s largest festivals. As an exclusive partner, we were able to present an attractive entertainment program that gave visitors a glimpse into our world of gaming.

Sputnik Springbreak

Following numerous successful festival appearances, the MERKUR CLUB CASINO is expanding its festival presence and will make its debut at Sputnik Spring Break on Lake Goitzsche in 2026. As an exclusive partner, we’re bringing our unique casino experience to Lake Goitzsche for the first time. Amid thrilling live performances, a lively atmosphere, and unforgettable festival moments, the MERKUR CLUB CASINO invites you to experience the event in a whole new way.

San Hejmo

Das MERKUR CLUB CASINO beim San Hejmo Festival.
Nach mehreren erfolgreichen Einsätzen auf dem PAROOKAVILLE Festival ist das MERKUR CLUB CASINO nun auch zum zweiten mal Teil des San Hejmo Festivals in Weeze – auf demselben legendären Gelände. Als Exklusivpartner bringen wir unsere einzigartige Spielewelt erneut direkt zu den Festivalbesuchern und sorgen für unvergessliche Momente zwischen den Live-Acts.

Hurricane Festival

In 2026, the MERKUR CLUB CASINO will set up shop at the Hurricane Festival for the first time. As part of one of Europe’s largest open-air festivals, we’re creating a unique hotspot for festivalgoers looking for special experiences between shows. With its distinctive atmosphere, the MERKUR CLUB CASINO invites you to celebrate together, make new connections, and add another highlight to the festival program away from the stages.

Rainbow Festival

MERKUR at the Rainbow Festival in Cologne – Celebrating Diversity, Sharing Experiences. Diversity takes center stage at the Rainbow Festival in Cologne—and we’re celebrating it too! As a proud partner, we’re bringing the MERKUR spirit to an event that stands for openness, tolerance, and a zest for life. With our interactive entertainment offerings, we’re creating a space where everyone is welcome. Together, we’ll create vibrant experiences and unforgettable festival moments.